SPARKS | Season 1 Episode 1: Once Upon A Time | DBS

This is a brilliant advertising campaign that uses 5 minute video mini-series to get their message out about how different they are as a bank.  This is the first in the series that I use when discussing social media content creation.

Inspired by #TrueStories, #SPARKS is a mini-series by DBS which follows a group of bankers as they navigate work and their personal lives. A smart and sassy portrayal of how the power of purpose and having the right banking partner enables everyone to get a lot more out of life – and a lot more joy from banking. #LivemoreBankless

Click https://www.youtube.com/watch?v=IWjYgE09GqQ link to open resource.